Bitcoin remains just below its all-time high of over $124,000, and institutional investors are closely watching its movements.
Strategy, the largest corporate holder of Bitcoin, has signaled plans to expand its holdings further even as the cryptocurrency consolidates.
Co-founder Michael Saylor recently indicated that more purchases are on the horizon.
The company already added 155 BTC on Monday for $18 million, lifting its total stash to 628,946 BTC worth more than $74.2 billion.
Strategy’s Investment Record
Strategy has become the go-to proxy for funds and retail investors who cannot or do not want to hold Bitcoin directly.
Its Bitcoin-first strategy has made the company one of the most prominent players in the digital asset space.
According to SaylorTracker, the firm is sitting on unrealized gains exceeding $28 billion, representing a return of more than 60% on its investment.
This strong performance underscores the success of its long-term accumulation model.
Accelerated Purchases Since 2024
Strategy’s Bitcoin buying spree accelerated after the U.S. presidential election in November 2024.
Since then, the firm has acquired 376,726 BTC in just nine months.
For perspective, it took more than four years to accumulate 252,220 BTC before this aggressive phase of buying began.
This shift shows how political and market conditions have influenced corporate treasury strategies.
Saylor’s Focus on Bitcoin
Despite the rise of companies adopting altcoin treasury strategies, Saylor remains firmly committed to Bitcoin.
“I still think the vast majority of the capital flowing into the space is flowing into Bitcoin,” he told Bloomberg in August.
“We’ve gone from about 60 companies capitalizing on Bitcoin to 160 companies just in the past six months; so, I’m laser-like focused on Bitcoin,” he added.
Saylor has repeatedly dismissed concerns about diversification, arguing that Bitcoin’s position as the dominant cryptocurrency gives it a unique moat.
Institutional Interest and Market Impact
Strategy’s accumulation strategy has positioned it as a cornerstone of Bitcoin’s corporate adoption.
Institutional funds unable to buy BTC directly often use Strategy shares as a proxy investment.
Retail investors also favor the stock as an alternative to self-custodying crypto.
The company’s commitment has sparked a wave of imitators, though none have matched its scale.
According to BitcoinTreasuries.NET, Strategy’s holdings surpass the combined total of the next 10 largest Bitcoin treasury firms.
This dominance has given the company significant influence in the sector.
Strategy’s Market Legacy
Since it began accumulating Bitcoin in 2020, Strategy’s share price has risen nearly 2,600%.
This growth has drawn a wide spectrum of investors, from institutional funds to everyday traders.
While Bitcoin’s future remains uncertain, Strategy’s conviction has created a template for how corporations can leverage digital assets.
With more purchases on the horizon, the company shows no signs of slowing down.
