Mark Travoy

27% of UK Adults Open to Crypto in Pensions, According to Aviva Survey

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Around 27% of British adults would consider including cryptocurrency in their retirement plans, according to a new survey by Aviva.

The findings suggest that crypto could eventually capture a portion of the UK’s multitrillion-pound pension market.

Of those open to crypto in retirement funds, just over 40% said they were motivated by the potential for higher returns.

The survey, conducted by Censuswide between June 4 and 6, polled 2,000 UK adults.

Pension Withdrawals Already Taking Place

The study also revealed that 23% of respondents would consider withdrawing part, or all, of their existing pension savings to invest in crypto.

With over 80% of UK adults holding pensions worth a combined £3.8 trillion, widespread adoption could direct significant capital into the sector.

The survey follows developments in the United States, where President Donald Trump recently signed an executive order permitting 401(k) retirement plans to include Bitcoin and other cryptocurrencies.

The U.S. order potentially opens crypto access to more than $9 trillion in retirement assets.

Young Investors Lead the Way

One in five UK adults surveyed — equivalent to around 11.6 million people — reported holding or having previously held crypto.

Two-thirds of that group still own some form of digital assets.

Among younger investors, particularly those aged 25 to 34, nearly 20% said they had already withdrawn pension funds to invest in crypto.

That group formed a large portion of the 8% of all respondents who admitted to doing the same.

Risks Remain a Major Concern

Despite growing interest, respondents flagged security and regulatory issues as leading concerns.

Hacking and phishing were cited as the biggest risks by 41% of participants, while 37% pointed to a lack of oversight and consumer protection.

Price volatility was identified as the third biggest worry at 30%.

Aviva’s managing director of wealth and advice, Michele Golunska, acknowledged crypto’s appeal but urged caution.

“We mustn’t forget the value of the good old pension,” she said.

“It comes with some powerful benefits, like employer contributions and tax relief, that can make a real difference to your long-term financial wellbeing.”

Regulation Moves Slowly

The UK has been taking gradual steps toward stronger crypto oversight.

In May, regulators unveiled a draft framework to treat exchanges and service providers more like traditional financial firms, focusing on compliance, transparency, and consumer protection.

Banks have been slower to embrace crypto.

According to another survey, 40% of UK investors reported their bank had either blocked or delayed payments to crypto providers.

This cautious approach shows that while enthusiasm for crypto pensions is growing, significant barriers remain.

Four New Ambassadors Sign for Sportsbet.io

Sportsbet.io has announced the addition of four new ambassadors to its “Join the Crypto Experience” program, expanding its diverse roster of creators and influencers who embody the brand’s fun, fast and fair ethos.

Kofoworola Adetimilehin, known to her fast-growing fanbase as Rola, is a fearless football voice reshaping how women cover the beautiful game. She is a writer, podcaster, and content creator who shares stories that blend passion, culture and everyday fan life.

Benjamin Dimah, or Benopaonyx to his followers, is a crypto and gaming influencer who helped people around the world explore digital assets. He’ll be sharing the benefits of betting with crypto at Sportsbet.io.

Rachel Ochanya, winner of the Face of Hope Beauty Pageant Foundation 2025, brings a touch of elegance to the team. She fuses style with sport, making her another perfect match for Sportsbet.io.

Rounding out the group is MC Galaxy, a musician, dancer, comedian and one of Nigeria’s most vibrant entertainers. He’s earned the nickname “The Oracle” for his confident, and often accurate, football predictions he shares on a popular WhatsApp group.

The quartet of new ambassadors showcase how Sportsbet.io’s “Join the Crypto Experience” continues to gain momentum, uniting bold voices from sport, entertainment and crypto into an all-star team.

Do you have what it takes to join? Visit https://jointhecryptoexperience.io/ to find out more

About Sportsbet.io

Founded in 2016 as part of Yolo Group, Sportsbet.io is the leading crypto sportsbook. Sportsbet.io has redefined the online betting space by combining cutting-edge technology, with cryptocurrency expertise and a passion for offering its players with the ultimate fun, fast and fair gaming experience.

Official Regional Partner of LALIGA, Sportsbet.io provides an expansive range of betting action across all major sports and eSports, offering players more than 1M pre-match events per year and comprehensive in-play content.

As the first crypto sportsbook to introduce a cash out function, Sportsbet.io is recognised as a leader in both online sports betting and within the crypto community.

In December 2023, a lucky Sportsbet.io won the biggest ever online slots jackpot while playing on the site, turning a $50 spin into a prize of more than $42 million.

Sportsbet.io prides itself on its secure and trustworthy betting service, with withdrawal times of less than 90 seconds,  among the fastest in the industry.

For more information about Sportsbet.io, please visit https://sportsbet.io.

ETHZilla Approves $250M Share Buyback Amid Treasury Pivot

ETHZilla, a former biotechnology firm now fully pivoted into cryptocurrency, has authorized a $250 million share repurchase program.

The decision, announced Monday, allows the company’s board of directors to buy back outstanding common shares in an effort to return value to investors.

The move comes less than one month after the company rebranded from 180 Life Sciences and shifted its strategy to focus on Ethereum.

That pivot has been transformative for ETHZilla’s battered stock, which has rebounded since the firm began positioning Ether as its central treasury asset.

Large ETH Holdings Drive Momentum

ETHZilla disclosed that it has acquired 102,237 ETH at an average purchase price of $3,948.72, spending just over $403 million.

At current valuations, those holdings are worth approximately $489 million.

The company also revealed that its most recent purchases would be staked with Electric Capital, signaling an intent to generate additional yield from its digital assets.

Management cited “market conditions,” “management discretion,” and “alternative uses of capital” as justification for the repurchase — language commonly used in traditional buyback announcements.

Financial Struggles Underneath the Shift

Despite its renewed focus, ETHZilla continues to face underlying financial challenges.

As a public company, it has reported weak revenues, consistent losses, and shareholder dilution.

Its most recent filings showed an accumulated deficit of more than $141.5 million, raising questions about how sustainable its new crypto-driven model may be.

Still, ETHZilla is not the only firm making such a move.

Other companies — including BitMine Immersion Technologies, The Ether Machine, SharpLink Gaming, Bit Digital, and Ether Capital Corp. — have all added Ether to their balance sheets.

Analysts Weigh In on Risks

Observers see echoes of past waves of corporate adoption, such as when companies turned to gold as a balance-sheet hedge.

But analysts warn that leverage and concentration risks could undermine the strategy.

Firms borrowing heavily to accumulate ETH may face worsening financials in the event of a bear market, potentially leading to forced liquidations.

Mike Foy, chief financial officer at Amina Bank, said it is still unclear whether the model can be sustainable.

“It’s important to determine whether companies are pursuing the approach for speculative gains, signaling purposes or as part of a broader strategic plan,” he told Cointelegraph.

“If any of these [purchases] seem strange or out of the ordinary, then this is possibly a sign that this isn’t a long-term plan but rather a short-term share price play.”

Treasury Firms Versus ETFs

Kadan Stadelmann, chief technology officer at Komodo Platform, noted that Ethereum treasury firms offer advantages unavailable to spot ETFs.

“Spot ETFs cannot legally offer staking and DeFi,” he said.

“Ethereum treasury firms offer higher yields.”

However, he warned that the model comes with significant risks.

“ETH treasury firms have risks, such as overleveraging,” Stadelmann cautioned.

In a downturn, that could trigger cascading effects across the ETH market.

Anthony DeMartino, founder and CEO of Sentora Research, highlighted that Ether is the most exposed of all crypto treasuries.

Roughly 3.4% of the asset’s total supply is now held by such entities, amplifying potential market consequences.

Strategy Eyes Third Bitcoin Purchase in August Despite BTC Price Stagnating

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Strategy, the business intelligence firm led by Michael Saylor, appears ready to execute its third Bitcoin acquisition in August, continuing its aggressive accumulation strategy despite recent market headwinds.

If completed, the purchase would add to two smaller transactions already made this month, marking a rare departure from the company’s history of large-scale acquisitions.

The most recent buy took place on August 18, when Strategy purchased 430 BTC for roughly $51.4 million.

That brought its total holdings to 629,376 BTC, worth over $72 billion at current market prices.

Strategy’s Bitcoin Holdings Surge in Value

According to monitoring site SaylorTracker, Strategy’s Bitcoin investment has generated an unrealized gain of more than 56%, equating to $25.8 billion at present valuations.

Despite scaling back the size of recent purchases, Strategy continues to dwarf all other corporate Bitcoin holders, maintaining its status as the largest treasury by a wide margin.

So far in August, the company has added only 585 BTC, far below the thousands or even tens of thousands it typically acquires in single transactions.

Advocating Bitcoin to Institutions

Michael Saylor has become one of the most prominent advocates of Bitcoin in the corporate world.

His push to “orange-pill” both institutional and retail investors has helped shift attitudes in finance, positioning Bitcoin as a legitimate treasury reserve asset.

Strategy’s ongoing purchases reinforce its commitment to that narrative, even as broader equity markets face challenges.

Purchases Do Not Move Markets

One common question is whether Strategy’s large-scale buying activity impacts Bitcoin’s market price.

Shirish Jajodia, the company’s corporate treasurer, recently addressed the issue in a podcast interview with Natalie Brunell.

He explained that Strategy uses over-the-counter (OTC) channels and private deals rather than buying on open spot exchanges.

This method avoids sudden price spikes and prevents significant disruption to Bitcoin’s liquidity.

“Bitcoin’s trading volume is over $50 billion in any 24 hours — that’s huge volume,” Jajodia said.

“So, if you are buying $1 billion over a couple of days, it’s not actually moving the market that much.”

Stock Performance Faces Pressure

While the company’s Bitcoin position continues to grow in value, Strategy’s stock has struggled in recent months.

Shares fell to around $325 on Wednesday, the lowest in nearly four months, before recovering to $358 by Friday.

The decline reflects wider challenges facing Bitcoin-related equities, as treasury-focused firms see their share prices closely tied to crypto sentiment.

Still, the company has signaled it will continue adding to its Bitcoin reserves regardless of stock performance, maintaining its conviction that BTC represents the strongest long-term store of value.

Long-Term Commitment Remains Clear

Despite volatility in both crypto and equity markets, Strategy’s stance on Bitcoin remains unwavering.

The company’s purchases this month may be smaller, but they underline a strategy of consistent accumulation that has made it the largest corporate Bitcoin holder worldwide.

As Saylor signals yet another buy, Strategy is reaffirming its role at the forefront of Bitcoin adoption among institutions, even as the market weighs short-term risks.

Ether Surges Toward $5,000 as Investors Bet on Fed Policy Shift – How High Will It Rally?

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Ether climbed to its highest level in nearly four years on Friday, briefly touching $4,729 and setting off $351 million in liquidations for traders betting against the cryptocurrency.

The move higher followed remarks from U.S. Federal Reserve Chair Jerome Powell, which fueled investor expectations of a more accommodative monetary policy environment.

The rally has intensified speculation over whether ETH could soon cross the $5,000 threshold for the first time.

Broader Market Signals Boost Momentum

The surge in Ether coincided with gains across risk assets, including a 1.8% rise in the tech-heavy Nasdaq Index.

This rebound reflects investors shifting away from bonds and other safe-haven positions as expectations of lower interest rates grow.

Over the past month, ETH has surged 33%, fueled by optimism around both macroeconomic conditions and Ethereum’s strengthening fundamentals.

Powell’s comments at the Jackson Hole Economic Symposium were a key catalyst: “The baseline outlook and the shifting balance of risks may warrant adjusting our policy stance.”

Bond markets are now pricing in a 45% probability that rates will fall to 3.5% or lower by March 2026, up from 37% the week prior, according to the CME FedWatch tool.

On-Chain Activity Shows Strong Uptick

Ethereum’s network activity has accelerated alongside the price rally.

In the last 30 days, transactions have risen by 63% and active addresses by 26%.

By contrast, Solana recorded only a 2% increase in transactions, with active addresses falling 14%.

BNB Chain experienced a sharper decline, with transactions down by half during the same period, according to Nansen data.

This divergence underscores Ethereum’s growing dominance among major smart contract platforms.

Futures Market Reflects Growing Confidence

Despite volatility, ETH futures markets suggest traders remain confident.

Futures contracts are currently trading at a 7% premium compared to spot prices, up from just 4% earlier in the week.

This indicates rising conviction among buyers even as some traders remain cautious, noting that Ether has yet to reclaim its 2021 all-time high of $4,868, unlike BNB and Tron, which now trade above their previous peaks.

Analytics firm CryptoQuant has observed a notable increase in aggressive buying behavior in ETH futures, with demand for leveraged exposure holding strong.

Aggregate open interest remains steady at 14.4 million ETH, equivalent to roughly $69 billion in dollar terms.

Path Toward $5,000

The convergence of higher futures premiums, resilient leveraged positioning, and surging on-chain activity all point to further upside potential for Ether.

While traders remain alert to resistance near all-time highs, sentiment suggests that a breakthrough to $5,000 could be imminent.

Whether Ethereum sustains such levels will depend on both macroeconomic shifts and the continued growth of its ecosystem.

For now, investors are watching closely as ETH inches toward a historic milestone.

Trump Tariffs Spark Conflict-of-Interest Concerns as Officials Invest in Bitcoin

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President Donald Trump’s tariff strategy is creating turbulence across global supply chains — and at the same time, some of his administration officials are profiting from industries directly impacted by those very policies.

Recent disclosures show that top members of Trump’s team, including Commerce Secretary Howard Lutnick, have financial ties to Bitcoin and technology firms affected by tariff shifts.

Tariff delays and new measures

On Tuesday, the administration extended tariff relief on certain Chinese imports but confirmed new levies on over 400 products.

The list spans wind turbines, motorcycles, construction machinery, railcars and more.

While the tariffs are projected to generate billions in revenue, trade groups argue the measures are slowing growth and disrupting operations.

The National Foreign Trade Council (NFTC) warned the policies are “delaying growth, disrupting operations, and raising legal concerns among companies.”

Lutnick’s firm invests in Bitcoin

Filings with the Securities and Exchange Commission show Lutnick, via Cantor Fitzgerald, has been making significant investments in sectors exposed to Trump’s economic agenda.

On July 8, Lutnick received a federal waiver allowing him to engage in matters that could directly affect Cantor Fitzgerald.

That waiver has drawn scrutiny from watchdogs.

The firm has invested more than $120 million in Fidelity’s Wise Origin Bitcoin Fund and nearly $117 million in trading platform Robinhood, according to Quiver Quantitative.

It also holds stakes in Tesla, AMD and Alibaba.

Critics argue these holdings create a clear conflict of interest, given Lutnick’s influence over trade and commerce policy.

Bartlett Naylor of Public Citizen said: “When the Oxford English Dictionary next updates its conflict-of-interest definition, it’ll use Cantor Fitzgerald’s crypto ventures and the Lutnick connection as prime example.”

Other officials under scrutiny

David Sacks, Trump’s AI and crypto adviser, sold roughly $200 million in digital assets early in Trump’s second term to avoid conflict claims.

However, Sacks later received a similar waiver, allowing him to retain ties to firms seeking federal contracts.

In July, AI firm Vultron announced $22 million in funding from Sacks’ venture firm, Craft Ventures, noting its alignment with the administration’s AI strategy.

Trump has made AI development a national priority, unveiling an action plan in July that included support for semiconductor production.

Trade impacts on the economy

While Treasury Secretary Scott Bessent has described the tariff policy as “working pretty well,” industry voices remain skeptical.

The NFTC said the levies are raising raw material costs and threatening innovation in advanced manufacturing.

A Yale University Budget Lab study estimated that the tariffs will increase household costs by an average of $2,400 in 2025.

Everyday items are also being hit.

Wholesale vegetable prices were nearly 39% higher in July than a year earlier, while retailers like Home Depot report delayed home renovation projects due to tariff-driven material costs.

Despite the administration’s optimism, analysts say the long-term effects of the tariffs remain uncertain.

For now, one thing is clear: while businesses and consumers bear rising costs, some within Trump’s circle appear well-positioned to benefit.

Sportsbet.io Kicks Off New Season with 1M USDT Jackpots and Game Launches

Sportsbet.io, the world’s favourite crypto-led sports betting site, is celebrating the beginning of the 2025/26 football season with its most ambitious line-up of promos and games yet.

Taking centre stage are five 1M USDT jackpots, given away during the opening five gameweeks of the season, for anyone who can successfully answer 20 coin-flip questions.

Players can enjoy a brand-new game known as Pick’ems, which challenges them to make successful 50/50 predictions, with each correct choice increasing the prize.

There will also be major jackpots given for successfully predicting league positions in Europe’s big five: EPL, LALIGA, Bundesliga, Serie A and Ligue 1.

A spokesperson at Sportsbet.io said “We can’t wait for the start of the new football season, and we’ve been busy putting together Sportsbet.io’s biggest selection of promos to date. Our focus is on excitement and offering our loyal players the chance to win life-changing sums. Once again, Sportsbet.io is the place to be for fun, fast and fair betting.”

Among the other highlights to look out for this season is a new and improved version of the popular Pick4Win game, in which players need to answer four questions correctly about a sporting event for the chance to win a 50 USDT free bet.

There will also be a season-long Last Man Standing competition, with a 100,000 USDT prize pool, as well as blockbuster deposit bonuses and the chance to 3x payouts on winning transfer market bets.

Sportsbet.io is also sponsoring some of the biggest names in sport, including LALIGA and Snooker’s Players Championship. Look out for more promotions as the season progresses.

About Sportsbet.io

 Founded in 2016 as part of Yolo Group, Sportsbet.io is the leading crypto sportsbook. Sportsbet.io has redefined the online betting space by combining cutting-edge technology, with cryptocurrency expertise and a passion for offering its players with the ultimate fun, fast and fair gaming experience.

Official Regional Partner of LALIGA, Sportsbet.io provides an expansive range of betting action across all major sports and eSports, offering players more than 1M pre-match events per year and comprehensive in-play content.

As the first crypto sportsbook to introduce a cash out function, Sportsbet.io is recognised as a leader in both online sports betting and within the crypto community.

In December 2023, a lucky Sportsbet.io won the biggest ever online slots jackpot while playing on the site, turning a $50 spin into a prize of more than $42 million.


Sportsbet.io prides itself on its secure and trustworthy betting service, with withdrawal times of less than 90 seconds,  among the fastest in the industry.

For more information about Sportsbet.io, please visit https://sportsbet.io.

Sportsbet.io Launches First Crypto Pick’ems for Premier League kick-off

Sportsbet.io has gone live with the revolutionary new fantasy sports contest Pick’ems, making it the first place in the world where you can play the game with crypto.

Developed by Hub88 in collaboration with Odds88, who will bring comprehensive, real-time odds and data to the aggregator’s robust and customisable framework, Pick’em88 is designed to appeal to seasoned bettors as well as first-time gamblers with a simple, low barrier to entry interface and play style.

Pick’ems allows users to build their own Pick’em line with just a few clicks. It’s easy to understand for beginners and one of the most fun ways to bet on sports. Each pick is a simple 50/50 choice, like whether Kylian Mbappé will have more or fewer than 3.5 shots on target, or if an Arsenal vs Manchester City match will feature over 2.5 goals.

The more picks the player makes, the bigger the potential win. In short, Pick’ems reinvents sports betting into a fun, fast and fair betting experience.

A Sportsbet.io spokesperson said: “Sportsbet.io is the first place in the world where you can play Pick’ems with crypto. This is all about simplicity, fun, and big potential wins. We wanted to create something that, like Sportsbet.io, is fast-paced, easy to understand and made for fans. This is crypto meeting sports in a completely new way. With the Premier League kicking off, there’s no better place to play.”

Pick’ems is now live on Sportsbet.io in time for the start of the new Premier League season.

Over the coming months, there will be opportunities to bet different sports on Pick’ems, including basketball, American football, baseball and ice hockey.

Lara Falzon, CEO, Hub88 said: “We’re thrilled to introduce Pick’em88 to the market — a product that perfectly blends Hub88’s adaptable platform with Odds88’s real-time odds and data expertise. This collaboration has allowed us to create an experience that’s both dynamic and accessible, offering seasoned bettors depth and insight while giving newcomers an intuitive, low-barrier way to engage with sports betting.

“We couldn’t be more excited that Sportsbet.io will be the first to bring Pick’em88 to players. Their innovative approach and passionate community make them the perfect launch partner, and we’re confident they’ll showcase the unique, accessible and engaging experience we’ve built with Odds88”

About Sportsbet.io

Founded in 2016 as part of Yolo Group, Sportsbet.io is the leading crypto sportsbook. Sportsbet.io has redefined the online betting space by combining cutting-edge technology, with cryptocurrency expertise and a passion for offering its players with the ultimate fun, fast and fair gaming experience.

Official Regional Partner of LALIGA, Sportsbet.io provides an expansive range of betting action across all major sports and eSports, offering players more than 1M pre-match events per year and comprehensive in-play content.

As the first crypto sportsbook to introduce a cash out function, Sportsbet.io is recognised as a leader in both online sports betting and within the crypto community.

In December 2023, a lucky Sportsbet.io won the biggest ever online slots jackpot while playing on the site, turning a $50 spin into a prize of more than $42 million.


Sportsbet.io prides itself on its secure and trustworthy betting service, with withdrawal times of less than 90 seconds, among the fastest in the industry.

For more information about Sportsbet.io, please visit sportsbet.io.

Google Becomes TeraWulf’s Largest Shareholder With 14% Stake With $3.2bn Backstop

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Google has emerged as the largest shareholder of Bitcoin miner TeraWulf after securing a 14% equity stake through an expanded financial arrangement tied to AI infrastructure provider Fluidstack.

The deal centers on a 10-year colocation lease agreement between TeraWulf and Fluidstack.

To support Fluidstack’s obligations, Google agreed to increase its backstop, a financial guarantee that ensures long-term lease commitments are met.

In return, Google received warrants to purchase over 73 million shares of TeraWulf.

The new holdings place the tech giant ahead of other shareholders.

TeraWulf Confirms $3.2 Billion Guarantee

During a shareholder call, TeraWulf revealed that Google’s backstop commitment now totals $3.2 billion.

Kerri Langlais, chief strategy officer of TeraWulf, explained that the agreement gives Google a meaningful equity position.

“Google’s new equity makes it TeraWulf’s largest shareholder, providing a powerful validation from one of the world’s leading technology companies,” she said.

Langlais emphasized that the arrangement reflects “the strength of our zero-carbon infrastructure and the scale of the opportunity ahead.”

Deal Supports Lake Mariner Data Center Expansion

As part of the agreement, Fluidstack exercised an option to expand operations at TeraWulf’s Lake Mariner campus in New York.

The expansion includes a new purpose-built data center expected to go live in the second half of 2026.

Langlais clarified that Google’s $3.2 billion guarantee applies strictly to Fluidstack’s lease commitments.

“This is not a guarantee of TeraWulf’s corporate debt, nor do we have access to those funds,” she said.

“The backstop is tied exclusively to contracted AI and high-powered computing lease revenues and is unrelated to our Bitcoin mining operations.”

Mining Operations Continue, But AI Takes Priority

The deal comes as many Bitcoin miners diversify into artificial intelligence and high-performance computing (HPC) services.

The April 2024 halving reduced block rewards to 3.125 Bitcoin, cutting into profits and encouraging miners to explore other revenue streams.

Langlais noted that while TeraWulf intends to maintain its mining platform, the company sees more potential in AI workloads.

“In the near term, mining generates cash flow and provides a valuable resource to the electrical grid,” she said.

However, she added that long-term growth lies in redirecting energy capacity toward AI and HPC contracts with partners such as Fluidstack and Google.

Market Outlook for AI Integration

Industry observers see the shift as transformative for miners.

VanEck estimated in 2024 that if mining firms redirected 20% of their energy to AI and HPC by 2027, they could collectively earn an additional $13.9 billion annually over 13 years.

TeraWulf projects its deal with Fluidstack alone could generate $6.7 billion in revenue, with potential to reach $16 billion through lease extensions.

These figures underscore why miners increasingly view AI as a growth driver.

TeraWulf Shares See Volatility

News of the Google-backed agreement boosted TeraWulf’s stock (WULF) in Monday’s trading session.

Shares rose 17% to $10.57 from a prior close of $8.97 before retreating later in the day.

By the end of the session, the stock settled at $9.38, with a further decline of 1.28% in after-hours trading.

Despite the pullback, the involvement of Google has given TeraWulf new visibility and reinforced its strategy of blending Bitcoin mining with AI infrastructure.

Strategy Eyes More Bitcoin Buys as Holdings Soar Above $74 Billion

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Bitcoin remains just below its all-time high of over $124,000, and institutional investors are closely watching its movements.

Strategy, the largest corporate holder of Bitcoin, has signaled plans to expand its holdings further even as the cryptocurrency consolidates.

Co-founder Michael Saylor recently indicated that more purchases are on the horizon.

The company already added 155 BTC on Monday for $18 million, lifting its total stash to 628,946 BTC worth more than $74.2 billion.

Strategy’s Investment Record

Strategy has become the go-to proxy for funds and retail investors who cannot or do not want to hold Bitcoin directly.

Its Bitcoin-first strategy has made the company one of the most prominent players in the digital asset space.

According to SaylorTracker, the firm is sitting on unrealized gains exceeding $28 billion, representing a return of more than 60% on its investment.

This strong performance underscores the success of its long-term accumulation model.

Accelerated Purchases Since 2024

Strategy’s Bitcoin buying spree accelerated after the U.S. presidential election in November 2024.

Since then, the firm has acquired 376,726 BTC in just nine months.

For perspective, it took more than four years to accumulate 252,220 BTC before this aggressive phase of buying began.

This shift shows how political and market conditions have influenced corporate treasury strategies.

Saylor’s Focus on Bitcoin

Despite the rise of companies adopting altcoin treasury strategies, Saylor remains firmly committed to Bitcoin.

“I still think the vast majority of the capital flowing into the space is flowing into Bitcoin,” he told Bloomberg in August.

“We’ve gone from about 60 companies capitalizing on Bitcoin to 160 companies just in the past six months; so, I’m laser-like focused on Bitcoin,” he added.

Saylor has repeatedly dismissed concerns about diversification, arguing that Bitcoin’s position as the dominant cryptocurrency gives it a unique moat.

Institutional Interest and Market Impact

Strategy’s accumulation strategy has positioned it as a cornerstone of Bitcoin’s corporate adoption.

Institutional funds unable to buy BTC directly often use Strategy shares as a proxy investment.

Retail investors also favor the stock as an alternative to self-custodying crypto.

The company’s commitment has sparked a wave of imitators, though none have matched its scale.

According to BitcoinTreasuries.NET, Strategy’s holdings surpass the combined total of the next 10 largest Bitcoin treasury firms.

This dominance has given the company significant influence in the sector.

Strategy’s Market Legacy

Since it began accumulating Bitcoin in 2020, Strategy’s share price has risen nearly 2,600%.

This growth has drawn a wide spectrum of investors, from institutional funds to everyday traders.

While Bitcoin’s future remains uncertain, Strategy’s conviction has created a template for how corporations can leverage digital assets.

With more purchases on the horizon, the company shows no signs of slowing down.

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